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Affinity Lancashire Retail Outlet Shopping Village

Christmas Fun at Affinity Lancashire

Christmas Fun at Affinity Lancashire

Enjoy discount everyday at Affinity Lancashire Fleetwood Outlet Shopping – formerly Freeport Fleetwood. It’s the Fylde Coasts retail outlet. You’ll find bargains for all the family, seven days a week, with up to 60% off.

Christmas Fun at Affinity Lancashire

There’s fun and entertainment planned for all the family this Christmas, Affinity Lancashire.

Affinity on Ice!

The centre is being transformed into an ICE-travaganza. Enjoy SIX WEEKS of events from 14 November – 26 December.

The FREE ice rink will be officially opened by Dancing on Ice star Daniel Whiston on Thursday 14 November.

Between 5-8pm enjoy an evening of festivity, with local choirs, festive refreshments and the chance to meet Daniel Whiston. The evening will be hosted by compare Mark Daniels, joined by the ROCK FM street team.

An exclusive competition will be announced on the evening, with the chance to win a free ice-skating lesson with Daniel Whiston. Keep watch on Affinity Lancashire social media for further information.

The ice rink will be adjacent to Next Outlet overlooking the Marina. Open to the general public 7 days a week throughout the festive period.

Ice Rink opening times – open 7 days a week:

  • Monday – Wednesday: 10am-6pm
  • Thursday: 2pm – 8pm
  • Friday – Saturday: 10am-6pm
  • Sunday: 11am-5pm

Santa’s Grotto

If skating isn’t your thing, have a magical start to Christmas with a visit to Santa’s Grotto. Santa arrives on his sleigh from the North Pole on Saturday 16 November – he’ll be welcomed by his biggest fan Buddy The Elf.

Santa's Grotto at Affinity Lancashire
Santa’s Grotto at Affinity Lancashire

Santa will be at Affinity every Thursday, Saturday and Sunday for children to visit free of charge. He returns to the North Pole on Sunday 22 December.

Santa’s grotto times is as follows:

  • Thursday: 2pm-8pm
  • Saturday: 10am-6pm
  • Sunday: 11am-5pm

FREE Family Entertainment

If that’s not enough, each Saturday there’s FREE entertainment for families to enjoy! Enjoy different events each weekend, all part of the ICE-travaganza transformation across the centre.

FREE Christmas events at Affinity Lancashire

Meet an Ice Skating Princess, watch live ice sculpturing of Santa’s sleigh or take the chance to step inside a winter wonderland with our walk in snow globe.

Event dates as follows:

  • Saturday 30th November – Ice-skating princess
  • Saturday 7th December – Frozen themed event – character meet & greet
  • Saturday 14th December – Walk in snow globe
  • Saturday 21st December – Live ice sculpting.

Centre Manager, Catherine Holmes comments: “We are delighted to announce the launch of Affinity on Ice, we have an exciting Christmas event programme including a free ice rink officially launched by local ice dancing star Daniel Whiston. We are looking forward to welcoming our customers to the centre throughout the build up to Christmas for lots of festive fun and shopping.”

Calling all Musical Groups!

FAH LAH LA LA LA…. Know any brass bands or choirs?

Calling Choirs and bands to play at Affinity Lancashire this Christmas

Here’s a fabulous chance for you to play at Affinity Lancashire throughout the 6 weeks of their Christmas events.

It’s a chance to showcase what you do, maybe recruit some new members, AND you can collect either for your band or your favourite charity. They also have 2 gazebos for your use in case of inclement weather. PLEASE SHARE

Anyone who is interested, please contact Daniella Kirk at the centre on 07866 001271

New for little ones – Rock ‘n’ Toddle Story Time

While the kids are at school, Affinity Lancashire invites pre-schoolers to their new FREE infants interactive story time event.

Rock and Toddle storytime at Affinity Lancashire
Rock and Toddle storytime at Affinity Lancashire
  • Takes place every other Thursday at Jolly Jacinta Soft Play.
  • The first Thursday of the month is a generic themed Storytime. The third Thursday is the Rock ‘n’ Toddle – a more interactive sing-song and dance story time event.
  • Perfect for ages 0-4 years. All children must be accompanied by an adult.
  • Tickets are limited so make sure you sign up here!

Potions Notions Halloween Story Time – Thursday 17th October

Join us for our Potions Notions Halloween Story Time where witches and warlocks will come together to conjure spells to songs and dance around the cauldron. Nothing spooky, just mini moshers enjoying an interactive story time during the season of Halloween with books, sing-songs and dance.

The Gruffalo Themed Story Time – Thursday 7th November

Join us for our Gruffalo themed Story Time.
Come down and enjoy an interactive Story time with your Mini Mosher that includes fun with books, sing-songs and dance.

Road Tripping Fun Story Time – Thursday 21st November

Join us for our Road Tripping Story Time. Get on the road again and take a road trip to explore spectacular sights of the world through song and dance with your Mini Mosher. The Mini Moshers will enjoy an interactive story time with fun using books, sing-a-long and dance.The Christmas Special Story Time

Join us for our exclusive Christmas Story Time! – Thursday 5th December

Get in the Christmas spirit with an interactive story time with sing-along and dance to both The Snowman and the Jolly Christmas Postman. A story time to get your mini moshers full of Christmas cheer!

Mistletoe Merry Story Time – Thursday 19th December

Join us for our Mistletoe Merry Story Time. Kiss your Mini Mosher under the Mistletoe and delight in all the joy of the festive season n the merry musical session. Mini Moshers will play sleigh bells as they prance like reindeer’s across the night’s sky before relaxing to a story time song book.

Have you been to Jolly Jacinta’s?

Jolly Jacinta’s is the latest addition to Affinity Fleetwood outlet shopping village!

Jolly Jacinta's free indoor soft play area at Affinity Lancashire
Jolly Jacinta’s free indoor soft play area at Affinity Lancashire

It’s a free soft play area for visitors to enjoy indoors. It opened on 31st of May 2019 and you’ll find it adjacent to Next Outlet. 

It’s inspired by Fleetwood’s tranquil marina and named after our famous fishing boat. The indoor soft play area features soft play shapes and a small seating area where adults can relax.

Jolly Jacinta's Childrens Soft Play area at Affinity Lancashire
Jolly Jacinta’s Childrens Soft Play area at Affinity Lancashire

Jolly Jacinta’s is part of the Centre’s wider scheme to create a leisurely experience by providing an interactive space for you to enjoy freely while you shop. It’s another small addition to the outdoor family-friendly facilities you’ll find dotted around the Centre. They include giant board games and the pirate climbing frame.

Opening times: Mon-Wed 10am – 6pm | Thur 10am – 8pm | Fri – Sat 10am – 6pm | Sun 11am – 5pm. Bank Holidays may vary.

The soft play area isn’t manned and is purely for the use of under 10’s. Children must be accompanied by a responsible adult at all times.

Discount everyday at Affinity Lancashire

Enjoy discount on your shopping at the Fylde Coasts retail outlet, where you’ll find bargains for all the family, seven days a week.

Outlet shopping at Affinity Lancashire - the new name for Freeport Fleetwood
Outlet shopping at Affinity Lancashire – the new name for Freeport Fleetwood

Browse around high street names including Next, Sports Direct, Trespass, Body Shop, Gap and The Works plus many more. Enjoy a bite to eat or a coffee at Costa. The kids can play on the adventure ship playground, while you look over the marina.

Affinity Lancashire Fleetwood Outlet Shopping

Check out the Affinity Lancashire Facebook page for details. Don’t forget – Affinity Lancashire is the new name for Freeport Fleetwood!

Not been for a while? Check out these recent photos –

Affinity Lancashire
Affinity Lancashire
Visit Affinity Lancashire

Bargains everyday!

At Affinity Lancashire you’ll find offers and bargains every day. Keep calling in to make sure you don’t miss out!

With new stock arriving daily, your trip to Affinity Lancashire will always be worthwhile. If you’re on the lookout for a bargain, it’s the number one outlet for shopping, so visit today to see how much you can save!

New stores open fairly frequently at Affinity Lancashire too. Along with quickly changing stock in the shops there’s always something new to see.

Now Open – Weird Fish

New store alert! Affinity Lancashire is very excited to announce WEIRD FISH is the newest store to open this Autumn!🎉

Weird Fish, opening soon

Weird Fish has taken over the former Bay Tea Rooms Café and will remain there over the Christmas shopping period.

Born from a love of the great outdoors, Weird Fish offers well-made, easy-going clothes that evoke that ‘forever weekend’ feeling. The clothing brand offers a wide range of styles including men’s, women’s and children’s wear.

John Stockton, managing director at Weird Fish, has expressed his excitement before opening in Fleetwood, commenting: “This will be our first pop-up store to open in Fleetwood and we’re very excited to join the Affinity Lancashire line-up. We’re opposite Regatta and enjoyed welcoming the first customers through the doors.”

Weird Fish has 15 branded stores nationally and is the 47th store to open at Affinity, making the occupancy rate 94%.

New Store – IFix Tech

Find it near to Suit Direct and Urban, iFix Tech sells new and reconditioned iPhones and iPads from £85. Plus Samsung and other android editions.

iFix Tech - new store at Affinity Lancashire Fleetwood Shopping Outlet
iFix Tech – new store at Affinity Lancashire Fleetwood Shopping Outlet

Headphones, phone cases and other phone accessories are also on offer at up to 50% off RRP!

The new tech store also specialises in repairs for phones, tablets and other gadgets. Get iPhone LCD screen repairs done quickly! Best of all, iFix Tech also offer a free tempered glass on all repairs made in store.

Leading Labels

get up to 60% off at Leading Labels – including top brands Ben Sherman, Calvin Klein, Bassini, Autonomy.

Up to 60% off at Leading Labels

Day out for the family

Why not make a good days shopping a great day out for all the family?

Set on a tranquil marina, more than 45 famous name stores offer up to 60% off every day.

Outlet Shopping against a marina
Outlet Shopping against a marina

There’s a fantastic range of men’s, women’s and children’s fashions and footwear. Plus gifts, homeware and accessories all at amazing low prices. With such great choice and value you’ll never have to pay full price again!

Customer experience

The Affinity experience is designed to be a good one from the minute you arrive.

  • With plenty of free car parking right next to the door, you can stay as long as you like.
  • Enjoy a tasty selection of places to eat and drink, including our Food Court, Costa Coffee, McDonald’s and Subway.
  • The centre is completely pedestrianised with only one access point at the front of the complex so your children are safe on site.
  • Enjoy events and activities on special days throughout the year.
  • Little ones can enjoy the children’s play area every day.

Plus, there are plenty of benches and places to sit and enjoy watching the world go by. It’s perfect for the family members who like to tag along but aren’t keen on shopping! And your four legged friend is welcome too – dogs on a lead are welcome  – and they’re allowed in some of the shops too.

Don’t forget – Affinity Lancashire is the new name for Freeport Fleetwood!

Jobs at Affinity Lancashire

There are various positions available throughout the year with the many different retailers at Affinity Lancashire. With over 45 famous named stores on site, keep an eye out for retail vacancies.

Job Vacancies at Affinity Lancashire
Job Vacancies at Affinity Lancashire

Different roles are available in different shops – so if you are looking for a role in retail there’s sure to be one that you’d like to apply for.

Don’t forget – Affinity Lancashire Fleetwood Outlet Shopping is the new name for Freeport Fleetwood!

Outlet shopping at Affinity Lancashire, Fleetwood
Outlet shopping at Affinity Lancashire, Fleetwood

Dog Friendly at Affinity Lancashire

Your four legged friend is welcome at Affinity Lancashire. Not only are dogs welcome in the centre, they can go in many of the shops too.

There are also plenty of benches where less-keen shoppers can sit awhile with Fido and watch the world go by, while other members of the family browse in store.

You’ll find signs on the doors of stores where you are welcome to take dogs inside. Plus, there are water bowls dotted around the site, where your dog can stop and take a drink. Some stores have additional water bowls too.

Dog bowl and poo bag dispenser at Affinity Lancashire
Dog bowl and poo bag dispenser at Affinity Lancashire

Affinity Lancashire – the new name for Freeport Fleetwood

The renowned north-west England outlet shopping destination, Affinity Lancashire, saw a fun-filled and successful relaunch event over the 2018 spring bank holiday weekend.

The centre announced its new name, Affinity Lancashire, (formerly ‘Freeport Fleetwood’) and its eye-catching logo with a party atmosphere. Visitors enjoyed all sorts of fun, family-focused activities and shoppers bagged their bargains through exclusive discounts as part of the re-launch extravaganza.

The Affinity Outlets unites the formerly ‘Freeport Fleetwood’, ‘Freeport Talke’ and ‘Atlantic Village’ outlet centres under a single band. Global Mutual Limited, the international property investment and management company, acquired the three schemes in 2017.

Affinity Partners with Fleetwood Town Community Trust

Affinity Partners with Fleetwood Town Community Trust. Pictured: Matt Hilton and Catherine Holmes
Affinity Partners with Fleetwood Town Community Trust. Pictured: Matt Hilton and Catherine Holmes

Affinity Lancashire Fleetwood Outlet Shopping has signed up as the Community Trust’s Official Community Partner for 2019-20.

Together they will enrich the lives of individuals within local communities. It will be achieved through programmes that tackle health and wellbeing, employability, and anti-social behaviour.

Hat Trick of Awards for Affinity Lancashire

2018 was a year to celebrate for Affinity Lancashire. A successful rebrand in May was followed by winning Radio Wave’s 2018 Retailer of the Year award for the third time since 2015, making it a hat-trick of awards for the north-west outlet shopping centre!

The Radio Wave Culture and Lifestyle Awards takes place annually to celebrate the public’s choice of favourite Fylde Coast businesses. Hosted at the Empress Ballroom at the Winter Gardens last month, Affinity Lancashire beat tough competition including Jasmine’s Boutique, The Lingerie Lounge, Feblands, Toyland and Footasylum to complete their hat-trick of wins. They’ve previously won in 2015 and 2017. Companies from across the Fylde Coast competed for titles in a range of categories, shortlisted and voted for by the public.

Affinity Lancashire offers a wide range of fashion, homeware and accessories from a broad selection of over 45 high street stores with up to 60% off RRP.

While you’re here…

Have a look at the homepage of the Visit Fylde Coast website for more of the latest updates.

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Don’t forget to follow us on Twitter @visitFyldeCoast

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10 months ago
Any exciting plans for the weekend? If you're looking for a bargain pay a visit to Beauty @beauty_outlet here at Affinity for 3 for £20 on a great range of @clarins_uk products. We love the Skin Illusion Blush #beauty #beautybloggers #makeup #bargain AffinityLancs photo
10 months ago
15% off hire when you book by 31st Jan 2019 with £20 deposit. So much choice in store at @MossBros Fleetwood. #groomsmen #weddings #menswear #Mensfashion #mensstyle #groom #bestman AffinityLancs photo


  1. Avatar

    Been a while since we have travelled down here will be coming down next month to see all the changes. Used to come every year but Blackpool became a place for the Stag & Hen just not our scene . Always liked coming down to Fleetwood it was a relaxing day beside the boats and shops.

    1. Avatar

      Hi Peter, I’m sure you’ll see a big difference. Give Blackpool another look while you’re here – it’s really improved.

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